SAES-422 Multistate Research Activity Accomplishments Report
Sections
Status: Approved
Basic Information
- Project No. and Title: NCCC_old65 : Indicators of Social Change in the Marketplace: Producers, Retailers and Consumers
- Period Covered: 10/01/2010 to 09/01/2011
- Date of Report: 01/10/2012
- Annual Meeting Dates: 11/06/2011 to 11/07/2011
Participants
See Minutes document.
See attachment.
[Minutes]
Accomplishments
Short-term Outcomes:
Exposed 17 academic researchers to the concept of action research; researchers learned how to use this promising research approach to study challenging topics impacting social change in the marketplace, such as environmental issues, social responsibility/human rights, consumer behavior & consumption.
Representatives from 14 academic institutions visited with 3 federal funding agencies to learn about upcoming funding opportunities as well as tips for improving grant-writing success.
Sponsored textbook authors panel at 2011 American Collegiate Retailing Association (ACRA) annual conference; 45 attendees learned about ways to identify emerging issues, develop mutual research interests, build collaborative research partnerships, and share and critique research ideas on Social Change in the Marketplace.
Outputs:
Information on action research posted to a Sharepoint site available to ESRAB/NCCC65; the site will be used to initiate discussion on appropriateness and application of action research to our field.
Activities:
Co-sponsored with Educators for Socially Responsible Apparel Business (ESRAB) the pre-conference workshop on sustainability at the International Textile & Apparel Association 2011 Annual Conference. Topic: Action research for social change (speaker: Dr. Peggy Sanday, Professor of Anthropology at the University of Pennsylvania).
Arranged and executed visit to 3 federal funding agencies for representatives from 14 academic institutions.
Milestones:
Submitted 2 proposals for conference workshops at the American Collegiate Retailing Association (ACRA)/American Marketing Association (AMA) 2012 triennial meeting; proposals address NCCC065 objectives to 1) increase the rigor of research methods and analysis techniques, and 2) to improve the quality of publications on Social Change in the Marketplace.
Impacts
- Activities: Exposed 17 researchers to a methodology rarely used in our discipline action research; it is an approach that has great promise for use with the challenging, timely research topics relevant to Social Change in the Marketplace, such as environmental issues, social responsibility/human rights, consumer behavior & consumption. We expect a change in action among the exposed researchers and their colleagues as they begin to use this new research approach in their work. Future research on social change in the marketplace using action research is expected to produce a change in knowledge due to the change in paradigm.
- Activities: Exposed representatives from 14 academic institutions to personnel at 3 federal funding agencies in order to learn about upcoming funding opportunities, as well as tips for improving grant-writing success; this activity is expected to increase our hit rate with federal research funding due to change in knowledge among researchers and resulting change in grant writing actions.
- Activities: Sponsored textbook authors panel at 2011 American Collegiate Retailing Association (ACRA) annual conference; 45 attendees learned about ways to identify emerging issues, develop mutual research interests, build collaborative research partnerships, and share and critique research ideas on Social Change in the Marketplace. The change in knowledge from attendance at this workshop will produce a change in actions of numerous attendees as they work to execute research and teaching ideas developed via the workshop.
- Milestones: Host 2 conference workshops at the American Collegiate Retailing Association (ACRA)/American Marketing Association (AMA) 2012 meeting; proposals address NCCC065 objectives to 1) increase the rigor of research methods and analysis techniques, and 2) to improve the quality of publications on Social Change in the Marketplace.
- Milestones: Plan an advanced SEM workshop to address our objective relating to identifying strategies to increase the rigor of research methods and analysis techniques and to improve the quality of publications on Social Change in the Marketplace.
- Milestones: Sponsor panel session/workshop at 2012 International Textile & Apparel Association annual conference to present summary of the visit to 3 federal funding agencies and present examples of recent successful grants acquired from those agencies to participants. The special conference session will allow us to address our objective relating to strengthening grantsmanship skills of researchers studying social change in the marketplace.
- Indicators: None to date, as project was just renewed. Will monitor grant writing activity and success, change in quality of journal publications and other research outputs.
Publications
See attached file.