NC222: Impact of Technology on Rural Consumer Access to Food and Fiber Products

(Multistate Research Project)

Status: Inactive/Terminating

SAES-422 Reports

08/22/2002

Damhorst, M.L., Johnson, K.K. P., Lee, M.Y., & Yoh, E. (2001). Computer is the store. Special topic panel presentation. Proceedings: 2001 Seoul, KSCT/ITAA Joint World Conference. Seoul, Korea: Korean Society of Clothing and Textiles and the International Textile & Apparel Association.



The Internet - entered not by rural Mississippians. (Summer 2001). MAFES Research Highlights. 23.



Moon, H.K. (2001). Motivations for use of Internet shopping sites: Comparison with catalog shopping. Unpublished Master‘s thesis, Iowa State University, Ames, IA.



Lokken, S.L., Hyllegard, K., Damhorst, M., Trautmann, J., Gregory, S., Bastow-Shoop, H., Lakner, H., Lyons, N., & Manikowske, L. (in review). Rural consumers‘ attitudes toward television and Internet for information search and purchase. Journal of Consumer Affairs.

12/26/2002

Lennon, S. J., Johnson, K., Damhorst, M. L., Jasper, C. and Lakner, H. (2002, August). Rural consumers‘ use of the Internet to purchase food and fiber products. Paper presented to the International Textile and Apparel Association, New York City.



Lee, H. H., Moon, H. K., & Damhorst, M. L. (2002, August). Internet and catalog shopping motivations: Profiling consumer groups on uses and gratifications. Research poster presentation to the International Textile and Apparel Association, New York City.



Moon, H. K., & Damhorst, M. L. (2002, August). Internet and catalog shopping motivations: Toward a measure of uses and gratifications. Paper presented to the International Textile and Apparel Association, New York City.



Jeon, K. (2002). Persuasion in Internet Shopping: The Effect of Self-referencing and Situational Involvement. Unpublished Masters Thesis, University of Illinois at Urbana-Champaign, June 2002.



Cotterill, D. B. & Jolly, L. D. (2002). Rural Kentuckians: Effects of E-commerce on the Acquisition of Food and Fiber Products. National Extension Association of Family and Consumer Sciences (NEAFCS) Annual Session, Kansas City, MO, October 6-10, 2002.



Lokken, S.L., Hyllegard, K., Damhorst, M., Trautmann, J., Gregory, S., Bastow-Shoop, H., Lakner, H., Lyons, N., & Manikowske, L. (in review). Rural consumers‘ attitudes toward television and Internet for information search and purchase. Family & Consumer Sciences Research Journal.

11/21/2003

Fritchie, L. F., & Johnson, K.K.P. (2003) Personal selling approaches used in television shopping. Journal of Fashion Marketing and Management, 7(3), 249-258.



Gregory, S.R., Jasper, C.R., Lokken, S., and Damhorst, M.L. (Accepted for Publication). Rural Consumers Use of the Internet for Search and Acquisitions of Food and Travel Services. The Journal of Tourism Management.



Johnson, K. K. P.; Lennon, S. J.; Jasper, C.; Damhorst, M. L.; and Lakner, H. B. (2003) An application of Roger‘s innovation model: Use of the Internet to purchase apparel, food, and home furnishing products by small community consumers. Clothing and Textiles Research Journal, 21(4), 185-196.



Lee, M., & Johnson, K. K. P. (2003). Predicting Internet purchasers buying frequency. Journal of the Korean Home Economics Association, 41(5), 59-70.



Lokken, S.L., Cross, G., Halbert, L., Lindsey, G., Derby, C., & Stanford, C. (2003, March). Comparing online and non-online shoppers. International Journal of Consumer Studies, 27(2), 126-133.



Yoh, E., Damhorst, M. L., Sapp, S. G., & Laczniak, R. N. (in press). Consumer adoption of the Internet: The case of apparel shopping. Psychology and Marketing.





Presentations:



Kim, M. J., & Lennon, S. J. The effects of visual and verbal information on attitudes and purchase intent in online shopping, Part I. Paper presented at the International Conference on Retailing and Services Science, Portland, OR, GA, 2003.



Lakner, H. B. Recent research on Internet shopping conducted at the University of Illinois at Urbana-Champaign. Invited presentation at a symposium at the National Institute of Fashion Technology (Delhi), 4 December 2003.



Lakner, H. B. and Jeon, K. M. Persuasion in Internet shopping for functional versus fashionable apparel. Paper presented at the 7th Asian Textile Conference, Delhi, India, 2 December 2003.



Lokken, S. L. (February 7, 2003). Be Mine Online: Fall in Love with Internet Shopping without Getting Cheated, presented to Mississippi State University Womens Club, Starkville, MS.



Lokken, S. L. (February 20, 2003). Virtual Shopping  Credit Card Reality, presented at the Mississippi Association for Family and Consumer Sciences Annual Conference, Raymond, MS.

04/14/2005

Park, J. H., & Lennon, S. J. (2004). Television apparel shopping: Impulse buying and parasocial interaction. Clothing and Textiles Research Journal, 22, 135-144.


Worthy, S. L., Hyllegard, K., Damhorst, M., Trautmann, J., Bastow-Shoop, H., Gregory, S., Lakner, H., Lyons, N., & Manikowske, L. (2004). Rural consumers attitudes toward the Internet for information search and product purchase. Family and Consumer Sciences Research Journal, 33, 517-535.


Yoh, E., Damhorst, M. L., Sapp, S. G., & Laczniak, R. N. (2003). Consumer adoption of the Internet: The case of apparel shopping. Psychology and Marketing, 20(12), 1095-1118.


Publications in press


Gregory, S.R., Jasper, C.R., Lokken, S., & Damhorst, M.L. (Accepted for publication). Rural consumers uses of the Internet for search and acquisitions of food and travel services. Journal of Travel and Tourism, 18(1).


Park J. H., Lennon, S. J., & Stoel, L. (Accepted for publication). Online product presentation: Effects on mood, perceived risk, and purchase intention. Psychology and Marketing.


Published abstracts


Johnson, K. P., Lennon, S. J., Jasper, C., & Damhorst, M. L. (2003). Variables discriminating between online purchasers and non-purchasers of apparel and home furnishing products. International Textile and Apparel Association Proceedings 2003. Available at http://www.itaaonline.org [abstract]


Johnson, K. K. P., Yoo, J., Rhee, J., & Lennon, S. (2004). Multichannel shoppers: Retail channel usage among rural consumers. International Textile and Apparel Association Proceedings. Available at http://www.itaaonline.org [abstract]


Lennon, S., Johnson, K. K. P., Jolly, L., Damhorst, M.L., & Jasper, C. (2004). Online apparel shopping among rural consumers: Changes in shopping adoption. International Textile and Apparel Association
Proceedings. Available at http://www.itaaonline.org [abstract].


Refereed presentations


Ha, Y., Kwon, W-S., & Lennon, S. J. (2004, November). Online visual merchandising: A cross-national approach. Paper presented at the International Textiles and Apparel Association annual meeting, Portland, OR.


Johnson, K. K. P., Lennon, S. J., Damhorst, M. L., & Jasper, C. (2003, November). Predictors of Internet shopping among rural consumers. Paper presented at the International Textiles and Apparel Association annual meeting, Savannah, GA.


Johnson, K. P., Lennon, S. J., Jasper, C., & Damhorst, M. L. (2003, November). Variables discriminating between online purchasers and non-purchasers of apparel and home furnishing products. Paper presented at the International Textile and Apparel Association annual meeting, Savannah, GA.


Johnson, K. K. P., Yoo, J-J., Rhee, J., & Lennon, S. J. (2004, November). Multichannel shoppers: Retail channel usage among rural consumers. Paper presented at the International Textiles and Apparel Association annual meeting, Portland, OR.


Kim, J., & Damhorst, M. L. (2004, November). Effects of perceived apparel merchandise quality on consumer's perception of value, satisfaction, and behavioral intention. Paper presented at the International Textiles and Apparel Association annual meeting, Portland, OR.


Kim, M., & Lennon, S. J. (2003, November). The effects of visual and verbal information on attitudes and purchase intent in online shopping (Part II). Paper presented at the International Textiles and Apparel Association annual meeting, Savannah, GA.


Kim, M., & Lennon, S. J. (2004, November). Consumer response to product unavailability in online shopping. Paper presented at the International Textiles and Apparel Association annual meeting, Portland, OR.


Kim, H., & Lennon, S. J. (2004, November). The effect of website attractiveness on store image and shopping behaviors. Paper presented at the International Textiles and Apparel Association annual meeting, Portland, OR.


Lee, H. H., Damhorst, M. L., Campbell, J. R., Parsons, J. L., & Loker, S. (2004, November). Antecedents and consequences of satisfaction with a mass customized Internet apparel shopping site. Poster presented at the International Textiles and Apparel Association annual meeting, Portland, OR.


Lennon, S. J., Johnson, K. K. P., Jolly, L. D., Damhorst, M. L., Jasper, C., & Kim, M. (2004, November). Online apparel shopping among rural consumers: Changes in apparel online shopping adoption. Paper presented at the International Textiles and Apparel Association annual meeting, Portland, OR, November 2004.


Park, J. H., Lennon, S. J., & Stoel, L. (2003, November). Internet apparel shopping: The effect of product presentation on mood, perceived risk and purchase intention. Paper presented at the International Textiles and Apparel Association annual meeting, Savannah, GA.


Stoel, L., Park, J-H., & Lennon, S. J. (2004, November). Cognitive vs. affective responses: The effects of 3-D presentation online. Paper presented at the International Textiles and Apparel Association annual meeting, Portland, OR.


Completed Dissertations and Theses


Kim, Jihyun. (2004). Effects of perceived merchandise quality and service quality on consumer shopping behavior in the Internet apparel retailing environment. Unpublished doctoral dissertation, Iowa State University, Ames.


Kim, Minjeong (2004). The role of negative emotion on consumer response to online apparel product unavailability. Unpublished doctoral dissertation, The Ohio State University, Columbus.


Lee, Hyun-Hwa. (2004). Antecedents and consequences of satisfaction with a mass customized Internet apparel shopping site. Unpublished doctoral dissertation, Iowa State University, Ames.


Rhee, Jeung Eun (2004). Multi-channel shoppers: Retail channel usage among rural Minnesota consumers. Unpublished Master's thesis, University of Minnesota, St. Paul.


Submitted Manuscripts


Ha, Y., & Lennon, S. J. (In review). Rural consumers Internet apparel shopping: Innovativeness and perceptions. International Journal of Retail and Distribution Management.


Johnson, K. K. P., Lennon, S. J., Yoo, J., Jasper, C., & Damhorst, M. L. (In review). Variables discriminating between purchasers and nonpurchasers of apparel and home furnishing products online. Journal of Retailing and Customer Services.


Johnson, K. K. P., Yoo, J., Rhee, J., & Lennon, S. (In review). Multichannel shoppers: Retail channel
usage among rural consumers. International Journal of Retail and Distribution Management.


Worthy, S. L., Trautmann, J., Miller, B.R., Hyllegard, K., Bastow-Shoop, H., Damhorst, M., Lakner, H., Lyons, N., & Manikowske, L. (In review). Shopping for home furnishings and furniture products online: Rural consumers attitudes toward and use of the Internet. Journal of Retailing and Consumer Services.


Stoel, L., Lennon, S. J., & Warrington, P. (2004, December). Internet retailing and rural communities: Using benefit segmentation to improve competitiveness of rural retailers. National Research Initiatives Grant, $257,394 requested.

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